Amanda Tate Beir is Director of Creative Operations at Format Entertainment, where she plays an integral role in supporting and driving the creative and operational heartbeat of the company. 

Born and raised in Los Angeles and immersed in the entertainment industry from an early age, Amanda developed a lifelong passion for both film and music. She is thrilled to be at Format, where those two worlds seamlessly intersect. As Jordan’s detail-oriented right hand, she thrives on supporting a talented team of creatives who are frequently behind some of Marvel’s most exciting projects.

Amanda began her career in music at Maverick Records, eventually becoming Madonna’s executive/personal assistant. She went on to work with leading executives, artists, and record labels, including Warner Records, A&M Records, Overbrook Entertainment, Priority Records, and Reprise Records.

She holds a BFA in Theatre Arts from Stephens College in Columbia, Missouri, and is also an alum of the legendary improv theater The Second City.